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Trying to figure out what your ideal customers are talking about and where they’re hanging out can be tricky. Without a direct line to their brain or a peek over their shoulder at their computer screen, how can you possibly know what groups they’re in and where they’re having the conversations you want to take […]
Hey, Val. Wanna write a post that’s going to piss off a bunch of people but probably make a bigger number of people feel less alone? Hell yes. Let’s do it! It’s gonna be a long one, probs. It’s okay, I’m in. /internal pep talk Now that we’ve got the pep talk out of […]
One of the many challenges small business owners face is dealing with outreach and following up. Responding to incoming queries, answering emails that become “let me think about it and get back to you” replies, and the general follow up that comes with being a service based business is often too maddening to try to […]
“You have to read this book. It will change everything for yoooouuuuuu!” – your exuberant fellow business owner I, like many business owners, love a good book recommendation. Run into me in person and our conversation will most likely quickly devolve into “Have you read Essentialism? How about Yes Please? Oh, and of course How […]
It’s no secret that I’m an introverted person who is forced into a pretty extroverted world most of the time. This is…. exhausting. My own husband is incredibly extroverted and relies on being around other people to get his energy. I, on the other hand, find complete comfort in 32 quiet minutes reading my new […]
Writing regularly on my blog and sharing that writing with my email list is the second greatest contributor* to the growth of my business. Period. *the biggest is Facebook Groups…more on that later And yet…. The question I hear over and over again from my 1:1 clients is something along the lines of “I know […]
So you wanna know my secret to knowing exactly what my clients need from me each and every time I launch a new product, service, or workshop? Well, if you’ve been reading my blog for a while, you know that I really can’t keep my secrets, well, secret. In fact, MOST of my blog posts […]
In an article published to Medium, 19 year old Andrew Watts reviewed the most popular social media channels from his own perspective as a current college student. He readily cites his classmates and references their use of each platform as well – it’s not just Andrew’s personal opinion here. In it, Andrew gets right to the point […]
My favorite genre of books is memoirs. They’re beautiful tales of what worked and what didn’t in someone else’s life. They’re my glimpse inside the way another person thinks, acts, responds, and feels about so many things that affect us all. They’re about life, love, learning, and growth. Consider this my blog tour memoir to […]